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Sony - Wikipedia. Sony Corporation(. The group consists of Sony Corporation, Sony Pictures, Sony Mobile, Sony Interactive Entertainment, Sony Music, Sony Financial Holdings and others.

Sony is among the semiconductor sales leaders . Their former slogans were make.

In 1. 94. 6, Masaru Ibuka started an electronics shop in a department store building in Tokyo. The company started with a capital of .

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The company built Japan's first tape recorder, called the Type- G. The primary reason they did not is that the railway company Tokyo Kyuko was known as TTK. Another early name that was tried out for a while was . One was the Latin word . The move was not without opposition: TTK's principal bank at the time, Mitsui, had strong feelings about the name. They pushed for a name such as Sony Electronic Industries, or Sony Teletech. Akio Morita was firm, however, as he did not want the company name tied to any particular industry.

Eventually, both Ibuka and Mitsui Bank's chairman gave their approval. Sony began a life insurance company in 1. Amid a global recession in the early 1. He encouraged the development of the Compact Disc in the 1. Play. Station in the early 1.

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Ohga went on to purchase CBS Records in 1. Columbia Pictures in 1. Sony's media presence. Ohga would succeed Morita as chief executive officer in 1. Stringer helped to reinvigorate the company's struggling media businesses, encouraging blockbusters such as Spider- Man while cutting 9,0.

Shortly thereafter, Hirai outlined his company- wide initiative, named . Hirai outlined three major areas of focus for Sony's electronics business, which include imaging technology, gaming and mobile technology, as well as a focus on reducing the major losses from the television business. Sony (either alone or with partners) has introduced several of the most popular recording formats, including the floppy disk, Compact Disc and Blu- ray Disc. Video recording. Sony became embroiled in the infamous videotape format war of the early 1. Sony was marketing the Betamax system for video cassette recorders against the VHS format developed by JVC.

In the end, VHS gained critical mass in the marketbase and became the worldwide standard for consumer VCRs. While Betamax is for all practical purposes an obsolete format, a professional- oriented component video format called Betacam that was derived from Betamax is still used today, especially in the television industry, although far less so in recent years with the introduction of digital and high definition. In 1. 98. 5, Sony launched their Handycam products and the Video. Video. 8 and the follow- on hi- band Hi. In 1. 98. 7 Sony launched the 4 mm DAT or Digital Audio Tape as a new digital audio tape standard. Audio recording. Sony introduced the Mini.

Disc format in 1. Philips DCC or Digital Compact Cassette and as a successor to the compact cassette. Since the introduction of Mini. Disc, Sony has attempted to promote its own audio compression technologies under the ATRAC brand, against the more widely used MP3. Until late 2. 00. Sony's Network Walkman line of digital portable music players did not support the MP3 standard natively. In 2. 00. 4, Sony built upon the Mini.

Disc format by releasing Hi- MD. Hi- MD allows the playback and recording of audio on newly introduced 1 GB Hi- MD discs in addition to playback and recording on regular Mini.

Discs. In addition to saving audio on the discs, Hi- MD allows the storage of computer files such as documents, videos and photos. Audio encoding. This format employed eight channels (7. Dolby Digital 5. 1 at the time. Ultimately, SDDS has been vastly overshadowed by the preferred DTS (Digital Theatre System) and Dolby Digital standards in the motion picture industry. SDDS was solely developed for use in the theatre circuit; Sony never intended to develop a home theatre version of SDDS. The latter has since been entrenched in a format war with DVD- Audio.

At present, neither has gained a major foothold with the general public. CDs are preferred by consumers because of ubiquitous presence of CD drives in consumer devices. In addition to developing consumer- based recording media, after the launch of the CD Sony began development of commercially based recording media. In 1. 98. 6 they launched Write- Once optical discs (WO) and in 1. Magneto- optical discs which were around 1. MB size for the specific use of archival data storage.

Philips and Sony abandoned their MMCD format and agreed upon Toshiba's SD format with only one modification. The unified disc format was called DVD and was introduced in 1. Sony was one of the leading developers of the Blu- ray Disc optical disc format, the newest standard for disc- based content delivery. The first Blu- ray players became commercially available in 2. The format emerged as the standard for HD media over the competing format, Toshiba's HD DVD, after a two- year- long high definition optical disc format war.

Disk storage. Sony had great success and the format became dominant. It has seen little support outside of Sony's own products, with Secure Digital cards (SD) commanding considerably greater popularity.

Sony has made updates to the Memory Stick format with Memory Stick Duo and Memory Stick Micro. Business units. It primarily conducts strategic business planning of the group, research and development (R& D), planning, designing and marketing for electronics products. Its subsidiaries such as Sony Global Manufacturing & Operations Corporation (SGMO; . In 2. 01. 2, Sony rolled most of its consumer content services (including video, music and gaming) into the Sony Entertainment Network. Sony produced the world's first portable music player, the Walkman in 1.

This line fostered a fundamental change in music listening habits by allowing people to carry music with them and listen to music through lightweight headphones. Can Lgpl Used Commercial Software Meaning on this page. Walkman originally referred to portable audio cassette players. The company now uses the Walkman brand to market its portable audio and video players as well as a line of former Sony Ericsson mobile phones.

Sony utilized a related brand, Discman, to refer to its CD players. It dropped this name in the late 1. Computing. The company withdrew from the computer business around 1. Sony entered again into the global computer market under the new VAIO brand, began in 1. Since 2. 01. 2, Sony's Android products have been marketed under the Xperia brand used for its smartphones.

Point- and- shoot models adopt the Cyber- shot name, while digital single- lens reflex models are branded using Alpha. The first Cyber- shot was introduced in 1. At the time, digital cameras were a relative novelty. Sony's market share of the digital camera market fell from a high of 2. Sony rebranded the company's line of cameras as its Alpha line. Sony is the world's third largest manufacturer of the cameras, behind Canon and Nikon respectively. There are also a variety of Camcorders which are manufactured by Sony.

In 1. 96. 8 Sony introduced the Trinitronbrand name for its lines of aperture grillecathode ray tube televisions and (later) computer monitors. Sony stopped production of Trinitron for most markets, but continued producing sets for markets such as Pakistan, Bangladesh and China. Sony discontinued its series of Trinitron computer monitors in 2. The company discontinued the last Trinitron- based television set in the USA in early 2. The end of Trinitron marked the end of Sony's analog television sets and monitors.

Sony used the LCD WEGA name for its LCD TVs until summer 2. The company then introduced the BRAVIA name. BRAVIA is an in house brand owned by Sony which produces high- definition LCD televisions, projection TVs and front projectors, home cinemas and the BRAVIA home theatre range. All Sony high- definition flat- panel LCD televisions in North America have carried the logo for BRAVIA since 2. Sony is the third- largest maker of televisions in the world. It has shifted its focus in recent years to promoting the Blu- ray format, including discs and players.

Semiconductor and components.